The Summer Solstice occurs on Thursday, June 21, signaling that we can officially call this time of year Summer. The longest day of the year also encourages charitable golf events to develop all sorts of fundraisers to celebrate a sunup to sundown challenge to raise money for their causes, ranging from health afflictions to military to personal or business-related endeavors. Duration is usually the calling card of the day, with an array of golfers trying to play as many holes as possible to satisfy the financial support of friends, family and business colleagues. But often, the details of the fundraisers are unsystematic and participants feel as if they are on a long slog. More detailed organization could enliven the festivities and unearth a larger reward with some advance planning that includes publicity, special awards and numerous ways to make a long day go by quickly since the participants are having a memorable experience. That’s where Perfect Golf Event (www.perfectgolfevent.com) offers the perfect solution for organizing, managing and promoting your golf tournament. As Summer is the high season for charitable golf events, PGE can provide experienced support as you’re right on the cusp of driving a larger dollar figure toward the… Read more »
We work with thousands of golf event organizers and many are working with us already on their 2019 golf event. There are many advantages to launching your 2018 golf event website now to have a more successful event. Here are a few: If you had an event in 2018, launch your 2019 event now so players and sponsors who enjoyed your event can ‘Save the Date’ on their calendar for next year. Golf events compete for players and sponsors. The sooner you site is up and running, you can start promoting your event well ahead of event organizer who will wait until January to launch. Companies do their budgets for next year in the fourth quarter. If you contact them now, you can have them set aside the sponsorship funds for your 2019 event. This avoid the dreaded response “It’s not in our budget” when you approach in 2019 for sponsorship dollars. You can offer past players and sponsors “Early Bird” specials to register now. Many companies have budget dollars still to spend this year. Help them spend that money by paying for their sponsorships now for 2019. We have had success in having golfers buy foursomes now to give… Read more »
Whether this is your first fundraising golf event or you have coordinated one in the past, this session will focus on how to raise more money for your cause. We’ll focus on new strategies and techniques to have a more successful event and build momentum for future years. Topics include: -How to organize the right committee -Why format is critical to attracting players and sponsors -How to market your event on a tight budget -Sponsorship packages that sell -How to raise more money the day of your event Join us for this free session designed to help you raise more money. Please register here..
Learn how to offer the right sponsorships, identify potential sponsors and gain their support for your event. This is a 30-minute, fast-paced session that will help you have a more successful event and raise more money. Topics will include: -How to identify potential sponsors -The right sponsorship packages -Closing the sales with sponsor benefits -How to maximize your committee for better results -The 5 mistakes most golf event organizers make and how to fix them This webinar is offered several times. Please register here…
The first step in planning your event is to set your financial goals. This mean establishing revenue and expense projections. We recommend that you have a three year plan in place for your event with goals for each year. So if this is your first event, set your goals for the next three years. If this is an event that has been held in the past, you still want to have a 3- year plan in place so you can track your results vs. your goals and adjust accordingly. One important reason for the financial plan is to establish all your costs before you decide what to charge players and sponsors. If you don’t know all your costs, you may fall short of your target net revenue. Here are revenue and expense categories to include in your financial plan: Revenue Categories Player Fees Sponsor Packages Title Sponsor Presenting Sponsors Breakfast or Lunch Sponsor Putting Contest Sponsor Beverage Sponsor Golf Cart Sponsor Hole in One Sponsor Long Drive Sponsor Awards Reception Sponsor Hole Sponsors Pin Flag Sponsors Putting Contest On-Course Contest Super Ticket/Mulligans Raffle Auction Donations During and After the Event Guest Fees for Non-Golfers Expense Categories Golf Course (Golf, Carts,… Read more »
Choosing the right golf course is one of the most important parts in creating a successful golf tournament. Golfers will remember your event in part by their experience on the golf course. Make sure you choose the right course to keep participants coming back year after year. Get at least three proposals based on your needs and pick the course that best fits your event needs. Begin your golf course search early and negotiate your deal at least six months in advance when feasible. Things to consider when looking for a golf course: How far will golfers have to travel to attend the event? What is the average skill level of the golfers? Do you have any ties to a golf course owner or manager to negotiate a good price? For example, is anyone on your committee at member? Does the golf course offer adequate space for a dinner/awards ceremony afterward? Does the tournament entry fee correlate with the price to use the golf course? Would your golfers feel more comfortable at a public or private golf course? Finding the right season and date for your tournament: Once you’ve found a golf course you must decide when to hold your… Read more »
Every successful golf event has a tournament committee. Your tournament committee should be made up of motivated individuals who have more than a casual interest in your cause. Seek out business people whom have contacts outside of your organization’s network, this will help to secure more sponsors. Below are several tips for running a successful committee: Be selective. Don’t accept every applicant for the committee. Choose your committee members based on their network of contacts and past experience with charitable organizations. Before accepting an application, tell prospective members what will be expected of them. (e.g. 4 hours per month and regular, mandatory, committee meetings) You might lose a good candidate, but you will know that they would not have devoted enough time to the committee. Be sure committee members understand their primary role is to help attract players and signs up sponsor. This is the priority for every committee. Prepare an agenda and distribute it to each committee member before meetings. Have extra copies available. This will help to keep the meetings on schedule and will keep committee members’ attention on the agenda. Consider more online committee meetings instead of face-to-face meeting. This will allow for more frequent communication with… Read more »
Great opportunity to support St. Louis BackStoppers. They provide financial assistance and support to the spouses and children of all police officers, firefighters, publicly-funded paramedics and EMTs and volunteer fire protection units who have lost their lives performing their duty. Perfect Golf Event is proud to help them launch their first fundraising golf event at The Log Cabin Club on October 16th. Visit backstoppersmemorial.com to learn more.
At Perfect Golf Event our goal is to help you have a successful event. Here are some techniques that work in selling sponsorships to a fundraising golf event: 1. Offer wide variety of sponsorships. Include a range of sponsorships at various costs to fit the budget of any sponsor that wants to support your event. 2. List all the recognition the sponsor will receive before, during and after your event. This can include their logo your website, introduction at the event, signage and a list of participants from the event for their follow-up. 3. Involve your committee in identifying potential sponsorships and contacting them to promote your event. 4. Promote sponsorship packages on your Perfect Golf Event golf tournament website so sponsor can register online. 5. Develop a press release you can use to announce new sponsorship. This is draw interest from potential sponsors. 6. For large sponsors, offer category exclusives. For example, if you Title Sponsor is a bank, don’t involve other banks as sponsors. Only do this for the major sponsorships. Click Here to Start Building Your Golf Event Website
There are three primary reasons to have a fundraising golf event: • To raise money • To reinforce relationships with existing supporters, staff and volunteers • To introduce your organization to new potential supporters • Before You Start Important considerations as you organize a fundraising golf event: – Have you allowed enough time to plan and execute the event? – Can you identify potential committee members, staff and volunteers to support your event? – Do you have funds available for marketing, golf course deposits and other pre-event services? Players and Sponsors The key to a successful event is attracting players and selling sponsorships One of your first important tasks will be building a database of potential players and sponsors Setting Your Goals Establish a 3-year plan for your event Set ‘net revenue’ goals for each year If this is a new event, be conservative in your expectations for the first year. Golf Event Objectives Raise money Provide players with a great experience Provide value to sponsors Expose new attendees to your organization How to Make Money Your First Year Create an exciting atmosphere (visit PerfectGolfEventShop.com for contests) Set up a 3-year plan Use the Perfect Golf Event resources Set up… Read more »