Why Have a Fundraising Golf Event
There are three primary reasons to have a fundraising golf event:
- To raise money
- To reinforce relationships with existing supporters, staff and volunteers
- To introduce your organization to new potential supporters
Before You Start
Important considerations as you organize a fundraising golf event:
- Have you allowed enough time to plan and execute the event?
- Can you identify potential committee members, staff and volunteers to support your event?
- Do you have funds available for marketing, golf course deposits and other pre-event services?
Players and Sponsors
The key to a successful event is attracting players and selling sponsorships
One of your first important tasks will be building a database of potential players and sponsors
Setting Your Goals
Establish a 3-year plan for your event
Set ‘net revenue’ goals for each year
If this is a new event, be conservative in your expectations for the first year.
Golf Event Objectives
- Raise money
- Provide players with a great experience
- Provide value to sponsors
- Expose new attendees to your organization
How to Make Money Your First Year
- Create an exciting atmosphere
- Set up a 3-year plan
- Use the Perfect Golf Event resources
- Set up Effective Committees
- Control Expenses
- Set Reasonable Expectations for Your Group
- Provide a Great Event Experience
- Bring everyone back for next year
